Hotel

Your guest already chose to stay with you — with Panaloyal, next time they travel, they choose you first

A digital stay program that rewards guest loyalty and drives direct bookings. No physical cards, no app — straight to their Apple Wallet or Google Wallet.

Elegant boutique hotel lobby with warm lighting

Your program at a glance

Suggested stamps
3–5 stays
Time to reward
6–12 months
Visit rhythm
A few times a year

Do these challenges affect your hotel?

Booking.com and Expedia take 15–25% commission on every booking

The guest who books through an OTA is not really your customer — they belong to the platform. You do the work, they keep the relationship.

With Panaloyal

Reward direct bookings only: guests learn that booking with you has perks the platform doesn't offer.

No incentive for guests to book directly next time

Your guest had a great experience, but when they return to the city, they go back to Booking to compare prices. Without a loyalty incentive, you have no pull toward the direct channel.

With Panaloyal

The card stays in their Wallet after check-out. Your brand travels with them until the next trip.

No data on your most frequent guests

Business travelers or recurring tourists who stay multiple times a year receive no differential treatment. You don't even know who your best guests are.

With Panaloyal

You know who returns and how often, and you can send them campaigns before the season starts.

Sample card

What your card could look like

A card can have several rewards. This is an idea to get started; change stamps and prizes whenever you want.

Tip: With few visits a year, a short card and a perk visible from the second stay keep guests interested.

Hotel4 stamps
  1. Stamp 1
  2. Stamp 2: Late check-out or free breakfast
  3. Stamp 3
  4. Stamp 4: Free night on your next stay
  • Stamp 2Late check-out or free breakfast
  • Stamp 4Free night on your next stay

How Panaloyal works for your hotel

Your hotel loyalty program active today

Design your stay card

Set the reward at stay #3: a free night, late checkout, or room upgrade. Give double stamps for direct bookings (via WhatsApp, your website, or phone) to incentivize your preferred channel.

Guest saves their card at check-in

At reception, the guest scans the QR code, registers in seconds, and saves the card to Apple Wallet or Google Wallet. No extra apps needed.

Stamp at each checkout, rewards delivered automatically

When the stay ends, your receptionist adds the stamp. Give an extra stamp when the guest consumes at the hotel restaurant, spa, or laundry service to reward total engagement.

Messages that work for you

Message ideas for your business

Automatic messages go out on their own when something happens on the card. Campaigns are sent by you whenever you have news.

After the visitAutomatic

Thanks for staying with us

After check-out, an automatic message says thanks and links your business page for a Google review.

EmailCampaign

Your seasonal getaway

Before holidays, send an email campaign with your direct-booking offer.

BirthdayAutomatic

Celebrate with us

Invite guests to celebrate their birthday with an in-room treat.

We miss youAutomatic

It's been a while

If a frequent guest goes months without returning, they get an automatic message to plan their next stay.

18–22%
average commission independent hotels pay per OTA booking; every recurring direct guest is a commission you keep
Panaloyal internal data + STR Hotel Data
68%
of guests prefer hotels with a loyalty program
Bond Loyalty Report 2024
5x
cheaper to retain a guest than acquire a new one
Harvard Business Review
+30%
more direct reservations with an active loyalty program
LATAM hospitality sector study 2024
For every industry

What stays the same, whatever your industry

  • No app to download

    The card is saved in Apple Wallet, Google Wallet or as a web app on the phone.

  • Scanner for your team

    Cashiers and managers stamp from the browser, each with their own access.

  • Multiple locations

    Manage all your locations from one dashboard.

  • Metrics and segments

    See who returns, who's at risk, and export your customers to CSV.

  • Print-ready QR

    Download your card's QR as a PDF for your counter or window.

  • Business page

    One link with your card, WhatsApp, map, Google reviews and social media.

See all features

See plans and pricing to check what each one includes.

What our customers say

“Business travelers who stay at my hotel 3 or 4 times a year now book directly via WhatsApp to collect their stamps. I've reduced my Booking.com dependency from 70% to 45% in six months.”
Francisco Díaz
Hotel Boutique El Colonial · Cartagena, Colombia
“I offer a complimentary night every 5 stays. My regular guests bring referrals because they want their colleagues to stay here too. Direct booking volume went up 35%.”
Sofía Peralta
Casa Hotel Peralta · Panama City, Panama

Frequently asked questions

Can I give stamps only to direct bookings?

Yes. Your front desk decides when to stamp, so you can reward only direct bookings or give extra stamps for them. Whoever stamps can add more than one in the same scan.

One stamp per night or per stay?

Both work. Per stay is simpler for short getaways; per night better rewards longer stays. Pick a rule and apply it at the front desk.

My receptionists work in shifts. How does that work?

Each receptionist gets their own web scanner access. Every stamp is logged in your dashboard, with no shared passwords.

Your hotel deserves guests who book directly and return on every trip

14-day trial. Cancel anytime.

See plans and pricing